The right website content can build your audience, your expert reputation, and your income.
Hi, I’m Laura, a digital copywriter and creator of copywriting courses for entrepreneurs.
I’ve spent the last 7 years creating online content, including dozens of damn fine sales pages. I’ve written sales pages that have generated $10,000+ each, but I’ve also written sales pages for launches that fizzled out and crashed into an embarrassing heap on the ground.
Those experiences taught me something important: A Super-Hot Sales Page Will NOT Secure A Steady Flow Of Customers For Your Business.
There’s so much more to making a sale than pressing the right pain points.
To sell your stuff online your website needs content that:
- Creates connection between you and the reader - they need to love you so much they want to give you money.
- Positions you as a friendly, approachable, credible expert - yep that is a delicate balancing act, but it’s totally doable.
- Clearly explains the ways someone can work with you - because when you have multiple packages and offerings, it’s easy for the reader to get in a muddle and leave.
You can write website content that turns strangers into superfans, so you can enjoy a steady flow of new customers, income and glowing testimonials. I’d love to show you how.
Develop your writing style and confidence.
Write the key pages for your website.
Get started with content marketing so you can reach more people.
#1 The Online Content First Aid Kit - FREE
This is a collection of all my best free resources, targeted at tackling the five most common problems business-builders come to me with:
- How to write their website content
- What to write on their business blog
- How to get started with email marketing
- How to launch something new
- How to write with confidence and style.
#2 The Ultimate Website Content Planner - $27
This is a printable workbook (not a course) created to give a super affordable solution to new businesses. This combination of templates and questions will help you pull together the web copy for your Home, About and Sales pages.
#3 Become A Worditude VIP - $97/month
Get access to every Write With Worditude course plus hands-on support from me, including copy-editing your work AND the opportunity to speak to me at any or all of my three drop-in clinics each week. Doors open for last 72 hours each month.
Laura is a qualified, experienced digital copywriter with a First Class degree in Business Management, an Award in Direct and Digital Marketing, a Diploma in Copywriting, a Certificate in Content Marketing and a Certificate in Email Marketing. She specializes in helping business-builders write their online content with confidence and style. She's feeling a bit awkward writing this whole section about herself in the third person.